Saturday, 14 September 2013

Week 3: Social Media - The rise of Advertisement spending!

First of all, let's talk about social networking!


Spot any country or continent that has a white spot? NONE!
From the picture given, you can see that every single country shown use a certain form of social networking platform to socialize. And of course, the dominating platform now belongs to.... "The Book" as I would call it. (Facebook for those who don't know)



The average person spends more than 60 hours a month online. This is the equivalent of 30 straight days a year in front of a computer monitor, smart phone or other internet-capable device!

Among people who use the Internet, each person visits 2,646 Web pages on 89 domains and logs in 57 times per month!!

* That is some serious human traffic going on in the cyber world!

 
With more people inclined to social networking,  the era of advertisements is blooming! Never judge a small little advertisement by the side of Facebook! here's why!


Social networking and spending is on the rise! A recent study by E-Marketer predicts that advertisers will spend nearly 1.7 BILLION dollars on social networking sites! As of now, HALF of the world's social networking advertisement spending are directed towards Facebook! Now, that is pretty impressive!

So therefore, as the trend for social networking increases, it opens doors and windows of opportunity for people to interact, socialized and even to earn more money! but then again... 

 till next time! :)


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